Our People

Expertise and Knowledge

Our unique agency comprises of a senior management team of top-level executives with more than 30 years combined experience building the online presence and commercial sites for global brands such as Nike, ASICS and Adidas. Complimented with a global team of ex-Googlers, we offer unique, cultural and commercial insights into all local markets.

Rens den Hollander – ex-Google Netherlands

Now CEO at AdBirds

In 2008 Rens started working at Google Amsterdam. In 2011 he founded AdBirds, where he brings together a global team of ex-Google employees to help businesses all over the world reach their online goals.

Gary Murray – e-Commerce Guru for international brands such as Nike, Asics and Adidas

Now Global e-Commerce Director and Managing Partner at AdBirds.Global

In 2016 Rens was introduced to Gary who had a similar vision for an eCommerce agency, using only commercially experienced people from global brands such as Nike, Adidas and large online players. This combination of digital and commercial experience made perfects sense and our e-Commerce branch AdBirds.Global agency was born.

Alfonso Duro – ex-Google New York

Now Head of Programmatic at AdBirds

A global business leader with 15+ years of experience in the top international markets. Alfonso worked Google for almost 10 years, being in the pioneering team in New York that first integrated Invite Media (now DoubleClick Bid Manager) into the Google tech and advertising stack. He has held executive roles in the US, LATAM, EMEA and MENA.

Joel Kremer – ex-Google UK

Now Global Sales Director at AdBirds

Joel started out as Retail and Entertainment Business Manager at the Google office in London. He is currently running the AdBirds Global Sales Team from Berlin, Germany and he is a much wanted guest speaker at Google’s sales events worldwide.

Hong Le – ex-Google Vietnam

Now Director APAC region at AdBirds 

Hong has an MBA and over 10 years of experience in sales, marketing and leadership in Asia, the last 5 years of which was spent as a Googler and later a digital entrepreneur. Based in Singapore, Hong is the point of contact for AdBirds in APAC.

David Oscar Chou – ex-Google Argentina

Now Director LATAM region at AdBirds

David has been working with Google Adwords (now Google Ads) and Google Analytics since 2010, when he worked at Google Argentina. He is currently based in Buenos Aires. He is a native speaker of Spanish and Mandarin Chinese. Big fan of cars and video games.

Arabi Elgoni  – ex-Google France

Now Sales Director MENA region at AdBirds, based in Dubai

Arabi worked as at Google for several years, covering the french market. An experienced digital marketing consultant and entrepreneur, he has experience crafting and implementing digital marketing strategies across both SMBs and large corporates.